Carter Gottlieb

Founder, formulator, and CEO. Carter is an MD/PhD candidate with a passion for skincare and the impact it can have on our lives. His dual training in both medicine and research has given him unique insight into skin biology, but as so few products on the market met his criteria for safety and efficacy, he started making his own.

 

EVIBA began in Carter's private research and development lab. He has been selling exceptional custom bespoke skincare products to an exclusive list of private clients since 2018, now he is bringing his formulations under the EVIBA label to the general public.

Our Mission

EVIBA means evidence-based. We provide skincare with ingredients that have been shown to work and we avoid anything that hasn’t been shown to work. It seems simple but it was necessary to form EVIBA because so few skincare companies follow this approach.

 

They add trendy or pleasant-sounding ingredients that have little or negative benefit to your skin, they avoid safe and well-tested ingredients that are unpopular, or they add countless plant extracts to their formula to make the ingredients list look fancy, natural, and complicated even though adding them increases the chance of their customers having a negative reaction.


 

We don’t follow this backward approach to skincare. We do extensive research to find proven ingredients that will make the biggest difference in your skin’s health and appearance without causing irritation, sensitization, or breakouts. We put these transformative evidence-based ingredients into simple formulas designed to be compatible with even the most sensitive skin, and we produce our products in-house to ensure the highest quality.

Try SLUG+

SLUG+ is an enhanced occlusive moisturizer formulated specifically for slugging. It feels better, stays on longer, and includes EVIBA’s evidence-based actives. SLUG+ will improve your skin’s texture, brightness, evenness, and complexion. It reduces inflammation, and gives your skin a healthy, vibrant glow.